{"title":"New Arrival","description":"","products":[{"product_id":"ayla","title":"Ayla","description":"\u003cdiv class=\"page\" title=\"Page 1\"\u003e\n\u003cdiv class=\"section\"\u003e\n\u003cdiv class=\"layoutArea\"\u003e\n\u003cdiv class=\"column\"\u003e\n\u003cp\u003e\u003cspan\u003eOur maroon Velvet long silloutte dress embodies timeless sophistication meticulously tailored to elevate your presence at every soiree. Adorned with exquisite zardozi craftmanship, the multi-hued resham embroidery is used in traditional motifs, creating a harmonous blend of heritage and contemporary artistry. It is paired up with straight pants . This dress is an enduring statement piece \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ecelebrations. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003ePants\u003c\/strong\u003e: French velvet.\u003cbr\u003e\u003cstrong\u003eLead\u003c\/strong\u003e: 4 to 6 weeks from order confirmation. \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Winter 2025-26","offers":[{"title":"Maroon \/ S","offer_id":47077138956442,"sku":"NG0001","price":75000.0,"currency_code":"PKR","in_stock":true},{"title":"Maroon \/ M","offer_id":47077138989210,"sku":"NG0001","price":75000.0,"currency_code":"PKR","in_stock":true},{"title":"Maroon \/ L","offer_id":47077139021978,"sku":"NG0001","price":75000.0,"currency_code":"PKR","in_stock":true},{"title":"Maroon \/ XL","offer_id":47077139054746,"sku":"NG0001","price":75000.0,"currency_code":"PKR","in_stock":true},{"title":"Maroon \/ Custom","offer_id":47077139087514,"sku":"NG0001","price":75000.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6015\/6570\/files\/Ayla-1-Velvet.jpg?v=1772284640"},{"product_id":"sila","title":"Sila","description":"\u003cdiv class=\"page\" title=\"Page 1\"\u003e\n\u003cdiv class=\"section\"\u003e\n\u003cdiv class=\"layoutArea\"\u003e\n\u003cdiv class=\"column\"\u003e\n\u003cp\u003e\u003cspan\u003eThis exquisite ensemble artfully blends the elegance of ice crystal french velvet with the deep richness of georgian bay velvet panels, creating a sophisticated play of textures and hues. The silhouette is beautifully accentuated by delicate kora dabka embroidery, featuring a graceful peacock cluster that adds a touch of regal refinement. Paired with crushed silk pants embellished with intricate gotta patti work, the outfit is perfectly balanced by a silk dupatta adorned with a subtle spray of sitara, lending a soft sparkle and modern contrast to \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eng impression. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCrushed Silk, Dupatta: Silk.\u003cbr\u003e\u003cstrong\u003eLEAD\u003c\/strong\u003e: 4 to 6 weeks from order confirmation. \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Winter 2025-26","offers":[{"title":"Blue \/ S","offer_id":47077139153050,"sku":"NG0002","price":128000.0,"currency_code":"PKR","in_stock":true},{"title":"Blue \/ M","offer_id":47077139185818,"sku":"NG0002","price":128000.0,"currency_code":"PKR","in_stock":true},{"title":"Blue \/ L","offer_id":47077139218586,"sku":"NG0002","price":128000.0,"currency_code":"PKR","in_stock":true},{"title":"Blue \/ XL","offer_id":47077139251354,"sku":"NG0002","price":128000.0,"currency_code":"PKR","in_stock":true},{"title":"Blue \/ Custom","offer_id":47077139284122,"sku":"NG0002","price":128000.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6015\/6570\/files\/Silla-1-Velvet.jpg?v=1770203473"},{"product_id":"nura","title":"Nura","description":"\u003cdiv class=\"page\" title=\"Page 1\"\u003e\n\u003cdiv class=\"section\"\u003e\n\u003cdiv class=\"layoutArea\"\u003e\n\u003cdiv class=\"column\"\u003e\n\u003cp\u003e\u003cspan\u003eThis exquisite long silhouette shirt, crafted from plush lavender French velvet, radiates understated opulence. The design is elevated by a striking mint green contrast neckline, seamlessly complemented by delicate appliqué embellishments tracing the sleeves, creating an artful interplay of color and texture. Intricately hand-embroidered with shimmering silver kora dabka, the motifs evoke a subtle yet captivating luminescence, weaving tradition with contemporary artistry. Paired with impeccably tailored straight pants, this ensemble embodies a harmonious balance of modern elegance and timeless refinement—perfect for the discerning woman..\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePants: French Velvet.\u003cbr\u003eLEAD: 4 to 6 weeks from order confirmation. \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Winter 2025-26","offers":[{"title":"Lilac \/ S","offer_id":47077139349658,"sku":"NG0003","price":60000.0,"currency_code":"PKR","in_stock":true},{"title":"Lilac \/ M","offer_id":47077139382426,"sku":"NG0003","price":60000.0,"currency_code":"PKR","in_stock":true},{"title":"Lilac \/ L","offer_id":47077139415194,"sku":"NG0003","price":60000.0,"currency_code":"PKR","in_stock":true},{"title":"Lilac \/ XL","offer_id":47077139447962,"sku":"NG0003","price":60000.0,"currency_code":"PKR","in_stock":true},{"title":"Lilac \/ Custom","offer_id":47077139480730,"sku":"NG0003","price":60000.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6015\/6570\/files\/Untitled-1.jpg?v=1770204829"},{"product_id":"lina","title":"Lina","description":"\u003cdiv title=\"Page 1\" class=\"page\"\u003e\n\u003cdiv class=\"section\"\u003e\n\u003cdiv class=\"layoutArea\"\u003e\n\u003cdiv class=\"column\"\u003e\n\u003cp\u003e\u003cspan\u003eThis ethereal long silhouette shirt in a refreshing mint green unfolds with quiet sophistication, its form elevated by delicate lavender appliqué that artfully graces the neckline and sleeves, lending a subtle yet striking contrast. The garment is brought to life through meticulous silver kora and dabka hand embroidery, weaving intricate, shimmering patterns that evoke a sense of timeless artistry and refined craftsmanship. Paired with impeccably tailored straight pants, this ensemble epitomizes the harmonious blend of modern minimalism and heritage opulence—crafted for the woman who embraces elegance in every detail and occasion. \u003c\/span\u003e\u003cspan\u003eFABRIC: Shirt: \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFrench Velvet.\u003cbr\u003eLEAD: 4 to 6 weeks from order confirmation. \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Winter 2025-26","offers":[{"title":"Mint green \/ S","offer_id":47077139513498,"sku":"NG0004","price":55000.0,"currency_code":"PKR","in_stock":true},{"title":"Mint green \/ M","offer_id":47077139546266,"sku":"NG0004","price":55000.0,"currency_code":"PKR","in_stock":true},{"title":"Mint green \/ L","offer_id":47077139579034,"sku":"NG0004","price":55000.0,"currency_code":"PKR","in_stock":true},{"title":"Mint green \/ XL","offer_id":47077139611802,"sku":"NG0004","price":55000.0,"currency_code":"PKR","in_stock":true},{"title":"Mint green \/ Custom","offer_id":47077139644570,"sku":"NG0004","price":55000.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6015\/6570\/files\/Lina-4-Velvet.jpg?v=1770205091"},{"product_id":"zara","title":"Zara","description":"\u003cdiv class=\"page\" title=\"Page 1\"\u003e\n\u003cdiv class=\"section\"\u003e\n\u003cdiv class=\"layoutArea\"\u003e\n\u003cdiv class=\"column\"\u003e\n\u003cp\u003e\u003cspan\u003eDraped in sumptuous purple French velvet, this ensemble is a celebration of opulence and intricate artistry. The fabric’s deep, regal hue forms a perfect canvas for the exquisite kora dabka embroidery that weaves a story of tradition and elegance with every delicate stitch. The sleeves, richly embroidered with shimmering sequins, catch the light effortlessly, adding an ethereal sparkle that enhances the garment's allure. Complemented by gotta-embellished crushed silk pants, the ensemble layers texture and sophistication in harmonious contrast. A silk dupatta, delicately sequined to mirror the sleeve’s subtle brilliance, completes the look—an evocative fusion of heritage craftsmanship and contemporary grace, designed for seamless\u003c\/span\u003e\u003cspan\u003e luxury. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eFABRIC\u003c\/strong\u003e: Shirt:French Velvet, Pants: Crushed Silk, Dupatta: \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eLEAD\u003c\/strong\u003e: 4 to 6 weeks from order confirmation. \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Winter 2025-26","offers":[{"title":"Deep purple \/ S","offer_id":47077139710106,"sku":"NG0005","price":70000.0,"currency_code":"PKR","in_stock":true},{"title":"Deep purple \/ M","offer_id":47077139742874,"sku":"NG0003","price":70000.0,"currency_code":"PKR","in_stock":true},{"title":"Deep purple \/ L","offer_id":47077139775642,"sku":"NG0003","price":70000.0,"currency_code":"PKR","in_stock":true},{"title":"Deep purple \/ XL","offer_id":47077139808410,"sku":"NG0003","price":70000.0,"currency_code":"PKR","in_stock":true},{"title":"Deep purple \/ Custom","offer_id":47077139841178,"sku":"NG0003","price":70000.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6015\/6570\/files\/Zara-3-Velvet.png?v=1770202878"},{"product_id":"alia","title":"Alia","description":"\u003cp\u003eThis elegant dress features intricate embroidery enhanced with leather appliquŽ, adding a distinctive and contemporary touch to a classic silhouette. The combination of fine threadwork and subtle leather details creates depth, texture, and a refined finish. Carefully placed embroidery along the neckline, sleeves, and hem gives the design a balanced and graceful look. Timeless yet modern, this piece is ideal for festive gatherings and refined daywear, offering effortless style with a unique handcrafted appeal.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDetails:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e2-piece dress.  Intricate hand embroidery with leather appliqué accents\u003c\/p\u003e\n\u003cp\u003eEmbellished neckline, sleeves, and hem\u003c\/p\u003e\n\u003cp\u003eRelaxed yet structured silhouette\u003c\/p\u003e\n\u003cp\u003eLightweight fabric for comfortable wear\u003c\/p\u003e\n\u003cp\u003eRefined handcrafted finish\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Winter 2025-26","offers":[{"title":"Green \/ S","offer_id":47499831214234,"sku":"NG0001","price":40000.0,"currency_code":"PKR","in_stock":true},{"title":"Green \/ M","offer_id":47499831247002,"sku":"NG0001","price":40000.0,"currency_code":"PKR","in_stock":true},{"title":"Green \/ L","offer_id":47499831279770,"sku":"NG0001","price":40000.0,"currency_code":"PKR","in_stock":true},{"title":"Green \/ XL","offer_id":47499831312538,"sku":"NG0001","price":40000.0,"currency_code":"PKR","in_stock":true},{"title":"Green \/ Custom","offer_id":47499831345306,"sku":"NG0001","price":40000.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6015\/6570\/files\/we-hahab-s_cf9f66ff-d95e-4a48-9154-e3b8fa29ae94.jpg?v=1775465469"},{"product_id":"salma","title":"Salma","description":"\u003cp\u003eThis refined ensemble showcases a beautifully balanced blend of lace appliqué and leather-infused detailing, brought to life with delicate cutwork and floral embroidery. The intricate craftsmanship is thoughtfully placed across the neckline, sleeves, and hem, adding depth and visual interest while maintaining a soft, elegant feel. The flowing silhouette is paired with wide, relaxed trousers, creating an effortless yet polished look. Subtle contrasts in texture—from the softness of lace to the structured touch of leather—give this design a modern edge, making it perfect for festive daywear or understated evening elegance.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDetails\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cp\u003eTwo-piece set: Shirt \u0026amp; trousers.  Lace appliqué with leather-infused cutwork\u003c\/p\u003e\n\u003cp\u003eFloral embroidery detailing\u003c\/p\u003e\n\u003cp\u003eEmbellished neckline, sleeves, and hem\u003c\/p\u003e\n\u003cp\u003eRelaxed, flowing shirt silhouette\u003c\/p\u003e\n\u003cp\u003eWide-leg trousers for comfort and ease\u003c\/p\u003e\n\u003cp\u003eLightweight, breathable fabric\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cb\u003eFabric\u003c\/b\u003e: Khaddi Silk\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eLead\u003c\/strong\u003e: 4 to 6 weeks from order confirmation. \u003c\/span\u003e\u003c\/p\u003e","brand":"Nawal Ghanchi","offers":[{"title":"Pink \/ S","offer_id":47499831410842,"sku":"NG0002","price":36000.0,"currency_code":"PKR","in_stock":true},{"title":"Pink \/ M","offer_id":47499831443610,"sku":"NG0002","price":36000.0,"currency_code":"PKR","in_stock":true},{"title":"Pink \/ L","offer_id":47499831476378,"sku":"NG0002","price":36000.0,"currency_code":"PKR","in_stock":true},{"title":"Pink \/ XL","offer_id":47499831509146,"sku":"NG0002","price":36000.0,"currency_code":"PKR","in_stock":true},{"title":"Pink \/ Custom","offer_id":47499831541914,"sku":"NG0002","price":36000.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0726\/6015\/6570\/files\/h-as-web-s_09c15f60-4a45-4cf3-979e-2026e9b3fdb3.jpg?v=1775231261"},{"product_id":"nour","title":"Nour","description":"\u003cp\u003eThis elegant yellow outfit showcases a flowing silhouette highlighted with delicate floral appliqué and intricate cutwork detailing. The neckline is thoughtfully designed with fine embroidery, appliqué accents, and cutwork elements, adding depth and refined craftsmanship. The sleeves and hem are finished with coordinated appliqué and cutwork motifs, creating a graceful balance of texture and design. Paired with straight trousers, this ensemble feels light, sophisticated, and timeless—ideal for festive daywear and intimate gatherings.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDetails\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cp\u003eTwo-piece set: Shirt \u0026amp; trousers. 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The garment is brought to life through meticulous silver kora and dabka hand embroidery, weaving intricate, shimmering patterns that evoke a sense of timeless artistry and refined craftsmanship. 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